LOOK CLOSER: New Women’s
Boutique – Lana’s Couture opens today!
November 7, 2008
It’s a grand opening celebration for Lana’s Couture.
Lana Hawkins has been selling clothing to the
fashion-conscious college set on the west side of campus
for several years. Her store, Lana’s Boutique, has been
such a success that she decided to branch out. “I would
have women stop in and say that they never knew anyone
sold these brands in Kalamazoo,” says Lana, “And I
realized that they already shop downtown,” so this
expansion is a natural for her business. The new venture
will be called Lana’s Couture, and it will fill space
recently vacated by Acorn.
“Acorn shoppers will like this. Though it will be more
contemporary, it will still be geared toward the
fashion-conscious professional woman.” She will carry
some familiar lines, such as Not Your Daughter’s Jeans
from Acorn, and True Religion and Hudson from her
boutique on campus, but much of her clothing will be new
to Kalamazoo. “If you’re used to shopping in Birmingham
or Chicago, you’ll feel at home here,” claims Lana, who
will offer jeans from Paige Denim and Hudson; fashion
lines from Laundry, Ella Moss, and French Connection;
and even sleepwear from PJ Salvage and shoes from
Naughty Monkey. “Downtown will be a much larger store
than the boutique, so I can cover my clients from head
to toe.” To complement her fashion lines, she will also
feature jewelry from local artist Vicky Vanderheyden.
The grand opening event is tonight, Friday, November 7,
beginning at 5pm, timed to coincide with Art Hop and the
LOOK CLOSER events, and includes jazz musicians playing
al fresco, and freeze models showing off the clothing
lines. Expect it to be an opening that will set the
stage for her to create a new, sophisticated fashion
trend in Kalamazoo.
(Written by Rob Peterson)
Vicky A. Kettner
Community Relations Director
Downtown Kalamazoo Inc.
157 S. Kalamazoo Mall
Kalamazoo MI 49007
269-344-0795
vkettner@dki.org
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